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Guard Your Skin from the Sun with KICHO and Keep It Flawless like Jun Ji Hyun-Suzy-Yoona

[by Song Eun Ji /translated by Kim Young Shin] In summer, sun care is one of the biggest issues. The sun is just too strong to be neglected in this season.

The sunray that reaches the earth consist of 54 percent infrared rays, 39 percent visible rays and 7 percent UV rays. In summer, the sun is stronger and so are the UV rays. Long exposure to UV rays cause sagging skin, wrinkles and blemishes.

Here is some useful information to keep your skin flawless like the celebrities.

What Are UV Rays?

UV rays are electromagnetic radiations in sunlight. It has benefits like sterilizing bacteria but excessive exposure on skin causes sunburn or breakouts. In some extreme cases, UV rays even lead to skin cancer.

According to the wavelength, UV rays can be divided into UVA, UVB and UVC. UVC has the shortest wavelength which is around 200~290nm. It has the strongest energy which can severely damage the skin. However, most of it is absorbed by the ozone layer and the atmosphere.

UVA and UVB are the cause of our skin troubles. UVA is the long-wave that penetrates deep down the epidermis. It loosens skin and causes freckles. UVB is short-wave that burns the surface, reddens and dries the skin. It can also be blamed for infections.

How to Choose Your Sunscreen

There are millions of sunscreens out in the market. They come in different forms such as stick, cushion, mist, lotion, gel, powder and cream. Consumers are confused with too many options.

Sun creams are the most commonly used type of sunblock because they are fast absorbing, provide strong protection against the sun and long-lasting. These days, there are upgraded products without cream’s weaknesses such as white cast and the stiffness.

Sun lotion and sun gel have fresher and softer formula but they are less effective in sun protection and last shorter. Different types of products have pros and cons, so choose the most suitable one for your lifestyle.

Another important point in choosing your sunscreen is its strength against UV rays. Every sunblock has SPF and PA written on its container.

SPF is the measure of protection against UVB. A unit of SPF equals 15 minutes of coverage. PA is the measure of protection against UVA. More pluses (+) mean stronger shield. For example, PA+++ is four times stronger than PA+ against the sun.

How to Use Sunscreen Properly


Sunscreen is best used as the last step of skin care routine, before makeup. Gently apply it along the skin texture to minimize irritation.

Apply sunscreen 30 minutes before going out in the sun on the face and other body parts that are going to be exposed to the UV rays. The protection gradually wears off because of sweat and sebum. Reapplication every three to four hours can ensure the highest protection for the skin.

Sunscreen Recommended by the Beauty Editor



This sun cream has removed five harmful ingredients from its formula. It is made from plant-placenta extracted from fermented soy bean that keeps your skin moist and healthy. It offers strong protection against both UVA and UVB. The mild formula keeps the skin safe from the harsh UV rays during the outdoor activities in summer.

It has perfect oil and water balance which prevents the formula from balling up with makeup products. It also soothes and moisturizes skin without white cast or oiliness. The fresh herbal scent helps to draw away unpleasant feelings of humid summer days.

(photo by KICHO, bntnews DB)

Contact: news@bntnews.co.uk

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Write: 2016-07-12 15:37:46 / Update: -1-11-30 00:00:00

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